The Woman Inc.

Woman of Substance – Geeta Anjali Trikha


At some point in our lives, we all embark on a soul-searching journey. Most of us are quite dense when it comes to finding a deeper meaning in life, though we throw around buzzwords like mindfulness and chakras etc. But there are those who are more clear and driven than others in this pursuit of a mind-body connection, because of their life experiences. Meet Geeta Anjali Trikha who not only embodies what holistic living is all about, but works with others as a life coach to help get them to where they want to be, where they deserve to be. Read on to find out more about this feisty go-getter!

AM: I always start with asking a bit about your background – tell us!

GT: I am defiantly a local Jersey girl, I have traveled a lot, however, alway lived in New Jersey, after immigrating from India. I went to Stillman School of Business at Seton Hall University and majored in Finance and Marketing. At the moment, I am a single mom with one son, who’s in 2nd grade.

I started my career in the banking industry working for Morgan Stanley, Citi Group, and Bear Stearns. While I was moving up the corp ladder, it was the simple thing of sitting at a computer or at my desk for hours each day, that had me look for something different. I wanted more sunlight and people interaction in my days.

I transitioned into the Healthcare industry and enjoyed working in the Pharmaceutical Industry. I truly enjoyed building relationships, learning different aspects of sales and presentations.

During this time I also got my certification as a Holistic Health Coach, and started my journey in understanding the benefits of natural foods and supplements. I wanted to educate and support people to take ownership of their health and guide them into making better health choices for themselves, so I decided to work part-time as a Physician Relations Specialist at RWJ University Hospital, reporting to the CEO for over five years. Also, during this time I continued to focus on growing my Health Coaching Business. And just like that I found myself in both the corporate world and the entrepreneurial world.

Today, I work full time in my business facilitating Bob Proctor’s Program Thinking Into Results, which is focused on helping people create a life they love. I love the work I do because it has helped me create the life I love.

AM: How was it working for the high profile investment firms in the city? What was your role there?

GT: I enjoyed working for the firms I worked with, it was a great learning environment. My concerns were the hours I worked at my computer and desk. As a client relationship specialist, I managed multiple client relationships and projects simultaneously, including management of project plans, metrics, status reports, testing results and communication with client, and with internal support teams.

AM: Would you consider yourself a number cruncher or a people person? And why do you think that is?

GT: I love working with people and I love working with numbers.  I thrive on creating an environment that empowers people and promotes a culture shift into collaborative introspective engagement that leads to inspired action. In other words, I love helping people create quantum results they love and they feel accomplished and empowered to take to take on new endeavors. As a businesswoman, you know that working with numbers is the name of the game and profit is the first order of business.  I have worked hard to grow and create the work I love – this business provides the financial comfort and independence I want. Numbers play a big role in generating the kind of income I desire and I teach my clients to pay attention to so they can reach their financial goals.  In order to create a thriving business, you have to provide amazing service, and to continue doing the work you enjoy, your business must be profitable. Numbers will always reflect where you are and where you need to go.  It’s my life line and my road map to know where my attention is focused.


AM: How do you think your life experiences have shaped you as a person and a life coach?

GT: I am no different than most women and men caught in the cultural and family pressures of doing the right thing to be successful and be accepted in community. At this time in life I have broken the shackles of conformity and really embraced courage and faith in the universe to move me forward in a way that lights me up and allows me to help and support many other people.

I have personally invested over six figures in my own personal development to get to where I am today. I have immense gratitude for all my programs and mentors I have worked with over the years. The insights I learn with my current mentor Bob Proctor are by far the best I have come across and it is such a privilege to be facilitating his work Thinking Into Results and share it with my clients, so they too can begin to create results they love.

AM: You’ve worked in various industries and areas within, what would you consider your favorite experience so far and why?

GT: I love my work as a results coach – the results and the impact it creates for my clients is priceless.

AM: I know you had a life changing experience when you worked in Pharma. Would you care to share what happened as a result of that? What was your introduction to the health and wellness field, and how did you figure out the mind-body connection?

GT: I am grateful for having experienced a thyroid imbalance, it wasn’t fun having hair loss, low energy, weight gain, depression and lack of interest. Rather than just taking a pill to manage the issue, I sought out holistic resources and healed the imbalance for good. I learned you must invest in your own health to find the solutions you want and know what you are wiling pay for it. I invested over $12,000 in getting an education in integrative nutrition while working, I changed my eating habits, I changed my work environment, changed my stress level, and in the process healed my hypothyroidism. As a result of this, I decided to leave the Pharma industry and focus on preventive health. I started my first business as a certified health coach, helping people create better health – focusing on the whole person.


AM: You talked about art as a form of self-expression. Tell us a little more about that side of you.

GT: Creativity is an expression of life available to everyone and I highly encourage everyone to make time for it. My best art work that I also enjoyed the most was creating batik painting. I loved getting lost in the process of making them. I was fortunate to not have summer programs or camps during high school years and spent my days painting from morning until sundown. Its such a luxury to be able to spend my time as i wanted. Today, I do enjoy making pottery on the potter’s wheel with my son.

AM: How do you help people get to where they want to be? Is there a technique/methodology you follow or is it more personalized?

GT: I truly love the work I do and it’s always a honor to support and guide my clients to create quantum leaps in many areas of their lives.

I am so happy to experience and know that anything you want is really possible if you are willing and able to do what it takes to get there.

First part of this work is to discover what do YOU really want and not what others think is a good idea for you.

I facilitate the work of my mentor Bob Proctor with his program called Thinking Into Results, this is a world class program designed to be taught and implemented over the course of six months to help individuals and teams to create new thinking patterns which lead to inspired actions and new opportunities leading to the desired results.

AM: How was it being a consultant to Bob Procter? How did that help you become who you are?

GT: Being a PGI Consultant with the Proctor Gallagher Institute has really been an amazing experience. It has really helped me elevate the level of service I provide to clients and the confidence in the program. Bob Proctor is an authority in the personal development and human potential industry. He has been teaching this work for over 57 years and has helped numerous individuals and companies create extraordinary results.

Personally I have invest almost $100,000 in my own personal development through various programs over the last 10 years, and I can say that this program and work with Bob has been the best of its kind in helping me think in away that is in alignment with the goals I have.

AM: Do you think women shortchange themselves too often? How do you help them get to a point where they can unlock their potential?

GT: Of course, women shortchange themselves, I have done that myself. Women shortchange themselves with their time, energy, money, health, and desires.

This can be a long conversation in itself and I would love to have one day with you.

It comes down to – Are you investing you time, energy, money towards what you truly want for yourself in life? Because anything else is a compromise with your own potential and ability. I help women, along with Bob Proctor’s teachings, to gain a better understanding of themselves, their desired results, their willingness to step in and step up to attain their desire. This is really about how badly do you want what you want and are you will to go the extra mile to get it.

AM: Tell us three things women should constantly be cognizant of to stop underestimating themselves.

GT: Be part of women communities that support one another in aiming higher in your personal and professional endeavors.

Ask questions, that provide better and better clarity on what you really want in different situations.

Pay attention to what you know to do and what you are actually doing, it will provide insights into where you thoughts are operating and results you are getting.

Self-image plays a big role in the results, environment, and circumstances you find yourself in. Be around those women you want to learn from and want to model.

AM: If you were to describe yourself in 3 words, ie. your top three qualities, what would they be?

GT: Ambitious, innovative, approachable


AM: What would you say is your personal goal as far as your role as a PGI leadership consultant?

GT: My goal for this year is to help 300 individuals understand how to think differently to create quantum results in their personal and professional life.

AM: What kind of books/authors do you relate to? Name 3 books you think we should all read in this lifetime!

GT:  Think and Grow Rich by Napoleon Hill, The Alchemist by Paulo Coelho and You 2: A High Velocity Formula for Multiplying Your Personal Effectiveness in Quantum Leaps by Price Pritchett

AM: And finally, any parting words for women – whether they are entrepreneurs, stay-at-home moms, corporate employees, artists or athletes, you name it?

GT: Invest in yourself. Don’t allow current situations to make decisions for your future self. Spend time in dreaming and enjoying how you want to be, what you want to be doing, what  you want to experience in your future. The images you future in your mind today will bear the fruits you will have in your future.  And of course, enjoy the process.

Geeta can be reached at Read more about her work at


About Anu Mahadev

I am simply, a writer at heart.

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This entry was posted on February 26, 2018 by .
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